Its funny how the simple looking things can end up having an entire science to them. That’s the way this hobby works. Take for example the button pictured above. Central Counties Bank produced three generations of buttons for Penn State fans in 1972. This button is one of six from that first generation. They all have phrases on them such as “Get the Goat”, “Hammer the Hawkeyes”, “Crush the Orange”, “Trip the Terrapins”, “Wallop the Wolfpack”, and “Pulverize the Panthers”. Central Counties Bank wasn’t sure what type of response they would get from the public, so they only made them for the six home games and left their logo off.
Fans went nuts for these buttons. Generation 2 consists of a second printing of the last four buttons from generation 1, and the Central Counties Bank logo is at the bottom. Generation 3 is a third printing of the last two buttons from generations 1 & 2. The main difference are the metal backs compared to green cardboard found on the first two generations.
Central Counties Bank eventually was taken over by Mellon Bank. Now Mellon Bank is Citizens Bank. No matter the name of the bank, they still made buttons. Its a tradition that continues to this very day.
Many of the early buttons first introduced in 1972 carry a hefty price tag. A collector recently spent $100 for this generation 1 “Crush the Orange” button. For all Penn State button collectors, check out this great resource. The site looks like something from the 90s, but its kept up-to-date.