Q&A – What Happened To The 2019-20 Topps Chrome Basketball Product?

Question: What ever happened to the 2019-20 Topps Chrome basketball product?

Answer: In May of 2019, Kentucky Wildcats guard Tyler Herro shared a picture on social media showing off some basketball cards he recently signed. What got collectors so flustered was the fact that they were Topps Chrome cards.

Prior to this picture surfacing, the last basketball product Topps released came in 2009-10. It got many people wondering if Topps was going to release some type of unlicensed basketball set. Topps usually doesn’t release unlicensed products, but with all of the hype around Zion Williamson you can’t help but wonder if perhaps they were thinking about giving it a shot.

Even though Topps doesn’t have an NBA and/or CLC license, its very possible they could’ve signed someone like Zion Williamson to an exclusive autograph deal. Upper Deck has a similar setup with Michael Jordan and Ben Simmons. This would have really messed with Panini who is the only manufacturer right now with an NBA and CLC license.

Many months went by without hearing anything. During the 2020 Topps Industry Conference this product’s fate was officially confirmed. According to Topps GM David Leiner, the product doesn’t exist anymore.

It certainly gets the imagination going. What do you think a Zion Williamson Topps Chrome card would sell for? Especially when you see what Panini’s diet products go for. Can you imagine how the hobby would react to an online-exclusive Topps Chrome Sapphire Edition basketball product?

I truly believe an unlicensed Zion Williamson card made by Topps could give a licensed card from Panini a run for it’s money.